Samsung Selects Broadcom to Power Its Flagship BD-UP5000 Duo HD Player
Broadcom's Highly Integrated Blu-ray™ / HD DVD System-on-a-Chip Resolves the Format War by Enabling Playback of All High Definition MoviesIRVINE, Calif., Sept 04, 2007 /PRNewswire-FirstCall via COMTEX News Network/ -- Broadcom Corporation (Nasdaq: BRCM), a global leader in semiconductors for wired and wireless communications, today announced that its highly integrated Blu-ray™ and HD DVD system-on-a-chip (SoC) has been selected by Samsung Electronics Co., Ltd. to power the dual format
BD-UP5000 Duo high definition (HD) player. By combining Blu-ray and HD DVD formats into one SoC platform (
BCM7440), Broadcom enables media player manufacturers to provide universal high definition DVD players that can playback all HD movie titles regardless of the authoring format. Available in mass production today, the Broadcom®
BCM7440 is the only solution whose multiple processor cores fully support both Blu-ray and HD DVD standards in a single SoC, including support for next generation interactive technologies (i.e.
BD-Java and HDi) that are being incorporated into Hollywood's latest title releases.
Blu-ray and HD DVD are the next generation of optical disc formats for recording, rewriting and playing high definition video and digital formats. With two high definition media player options, consumers are currently confused about the competing formats and whether to choose one format over the other. By leveraging the Broadcom
BCM7440's multiple processing cores, media player manufacturers can now design a single high performance platform that is fully capable of meeting the demanding processing requirements of both Blu-ray and HD DVD standards. For consumers, a universal platform resolves the format issue and enables playback of all HD movies.
The complexity involved in combining Blu-ray and HD DVD onto a single-chip solution exemplifies Broadcom's technical abilities and commitment to this market opportunity. Both formats offer high definition video at 1080p resolution, picture-in-picture video, high definition multi-channel audio, 3D style graphics and enhanced interactive features such as real time director's comments, pop-up menus, interactive gaming and web-enabled applications. The interactive features utilize sophisticated
BD-Java and HDi technologies which require superior processing power in order to deliver a premium user experience.
"Together with Broadcom, Samsung Electronics has now created the world's best performing dual format high definition DVD player available in the market today," said Dr. D.H. Shin, Senior Vice President of the Digital AV Division at Samsung Electronics. "Using Broadcom's
BCM7440 SoC, our
BD-UP5000 Duo HD Player delivers the ultimate high definition experience for both Blu-ray and HD DVD formats."
"Powered by the
BCM7440, Samsung's new Duo HD player eliminates consumer confusion by allowing them to enjoy all the latest HD movie titles," said Peter Besen, Vice President of Broadcom's Consumer Electronics line of business. "By supporting both HD DVD and Blu-ray at the highest performance levels, Samsung's
BD-UP5000 Duo HD player brings us one step closer to ending the format war."